Promotions

Promotions tracks where your content goes and how it gets there. (Previously called "Distribution" — the product now uses "Promotions" everywhere.)

What is a promotion?

A promotion connects a piece of content to a destination:

• An article linked to a social post
• Content scheduled for multiple platforms
• Tracking of what's been published where

Creating a promotion

1. Go to Publish → Promotions in the sidebar
2. Click Create promotion
3. Select:
   • Content: Which article or brief
   • Channel: Where it's going (social accounts)
   • Schedule: When to publish
4. Click Create

Promotion status

Managing promotions

View promotions

The Promotions page shows all promotions with:

• Content title
• Channel
• Status
• Scheduled/published date

Edit a promotion

1. Find the promotion in the list
2. Click to open
3. Update details
4. Save

Cancel a promotion

For scheduled promotions:

1. Open the promotion
2. Click Cancel
3. Confirm

Retry a failed promotion

If a promotion failed:

1. Open the promotion
2. Check the error message
3. Fix the issue (e.g., reconnect account)
4. Click Retry

Related

• Social scheduler — Schedule posts
• Connect X and LinkedIn — Set up channels