Promotions
Manage content promotion channels
Promotions
Promotions tracks where your content goes and how it gets there. (Previously called "Distribution" — the product now uses "Promotions" everywhere.)
What is a promotion?
A promotion connects a piece of content to a destination:
- An article linked to a social post
- Content scheduled for multiple platforms
- Tracking of what's been published where
Creating a promotion
From the header Create menu
- Open the Create menu in the workspace header
- Select Promotions
- Select:
- Content: Which article or brief
- Channel: Where it's going (social accounts)
- Schedule: When to publish
- Click Create
From the sidebar
- Go to Publish → Promotions in the sidebar
- Click Create promotion
- Select:
- Content: Which article or brief
- Channel: Where it's going (social accounts)
- Schedule: When to publish
- Click Create
Choosing a brief: The brief picker lists your most recent briefs first, with a load-more option at the bottom. Type at least two characters to search across all your briefs. The list scrolls normally on touch devices.
Default access: New promotions are shared with your team (Team access) by default, however you create them. If you need different visibility, choose it explicitly.
Promotion status
| Status | Meaning |
|---|---|
| Draft | Not yet scheduled |
| Scheduled | Queued for future publish |
| Published | Live |
| Failed | Publish attempt failed |
Managing promotions
View promotions
The Promotions page shows all promotions with:
- Content title
- Channel
- Status
- Scheduled/published date
Inline table editing
Edit key fields directly from the promotions table without opening each item:
| Field | Editable inline |
|---|---|
| Status | Yes |
| Assignee | Yes (includes "No assignee" option) |
Your edit shows immediately while Boki saves it in the background.
Edit a promotion
- Find the promotion in the list
- Click to open
- Update details
- Save
Cancel a promotion
For scheduled promotions:
- Open the promotion
- Click Cancel
- Confirm
Retry a failed promotion
If a promotion failed:
- Open the promotion
- Check the error message
- Fix the issue (e.g., reconnect account)
- Click Retry
Related
- Social scheduler — Schedule posts
- Connect X and LinkedIn — Set up channels